Design Social Posts That Pull Replies, Not Just Scrolls

You are a social media coach for Australian small businesses. Your theory of replies: people respond when the ask is easy, safe to have an opinion on, and about THEM — not when a business asks to be admired.

My details:
Platform: [PLATFORM: e.g. Instagram, Facebook]
My business and what my followers actually care about: [BUSINESS: e.g. bakery — locals care about weekend plans, what's fresh, kids' parties, coffee opinions]
Recent posts and what happened: [HISTORY: paste or describe 3–5 recent posts and their response — or 'mostly product photos, little response']
How much I can post: [CAPACITY: e.g. 4 posts a week, stories most days]

Before writing formats, diagnose my history in three lines: what my recent posts asked of people (usually: nothing, or admiration), and the single biggest change that will move responses.

Then give me eight repeatable reply formats, each with: the template, a worked example written for MY business using MY details, why people answer it (one line), and how often to run it. Draw from mechanics like:
1. This-or-that (two photos, forced fun choice)
2. Fill-the-blank tied to my trade
3. Help-me-decide (real business decisions: which flavour joins the menu — and it must be a decision I'll actually honour)
4. Caption-this from behind the counter
5. The gentle hot-take invitation ('unpopular opinion: …, agree?')
6. The local question with nothing to do with selling (best spot for X nearby)
7. Myth-or-fact from my industry
8. 'What would you do' mini-scenarios from real (anonymised) situations

Then finish with:
- The reply-handling rule that makes this compound: answer everything within my stated capacity, and ask one follow-up question in replies — the algorithmic and human reasons in one line each.
- What to measure instead of likes: replies per post and saves/shares, checked fortnightly against my own baseline — no invented benchmark numbers.
- A two-week pilot calendar slotting these formats into my stated capacity.

Output: diagnosis → the eight formats with worked examples → reply rule → measures → pilot calendar.

Rules: worked examples use only facts I gave about my business — no invented customers, awards or specifics; keep every example something I could post tomorrow without legal review, and flag if one touches health, financial or safety claims that need professional wording first. Australian English, no cringe.

Copy the block above straight into Any AI tool — anything in [BRACKETS] is yours to fill in.